25: Adam Grogan, President at Greenleaf Foods: The Future of Protein Is Now
Adam Grogan is the President of Greenleaf Foods, a portfolio of leading plant-based protein brands including Lightlife Foods and Field Roast that are transforming the future of food. Greenleaf Foods, SPC is a wholly owned, independent subsidiary of Maple Leaf Foods Inc, a one hundred year old iconic brand headquartered in Toronto, Canada. Adam leads Greenleaf’s strategic direction, financial performance, innovation, customer development and distribution. In this episode, he shares how Greenleaf plans to become the world’s most sustainable plant-based protein company on earth, how and why consumer purchasing habits are changing, and how to anticipate and capture emerging marketplace opportunities to accelerate business growth and a regenerative future.